Nepal’s No. 1 tiles and bathware brand, Somany Ceramics Limited, has officially appointed former Nepal cricket team captain Paras Khadka as its brand ambassador for Nepal and the Southeast Asian region.
At an event held in Kathmandu on Thursday, the company announced the partnership, highlighting that the collaboration aims to strengthen Somany’s connection with Nepali consumers and reinforce its leadership in the market.
Paras Khadka will serve as the face of Somany Ceramics in Nepal, participating in various brand promotion campaigns for the company’s wide range of products, including tiles, bathware, adhesives, and waterproofing solutions.
Speaking about the partnership, Sujit Mohanty, Co-Chairman of Somany Ceramics, expressed delight in welcoming Khadka to the Somany family, saying his dedication and pursuit of excellence reflect the company’s values of innovation and leadership.
Anshuman Chakraborty, Vice President and Head of Marketing at Somany, stated that Paras Khadka is admired not only for his achievements and leadership in sports but also for his integrity and positive influence across generations. He added that Khadka’s popularity among both youth and families makes him an ideal ambassador for representing Somany’s values of quality, innovation, and trust.
Expressing his excitement about the partnership, Khadka said he was honored to be associated with a brand that shares his commitment to excellence and quality, adding that Somany’s dedication to superior craftsmanship has earned his personal admiration.
Somany Ceramics produces wall and floor tiles, polished vitrified tiles, unglazed tiles, slabs, sanitaryware, bath fittings, adhesives, and grouts.
With over 12,000 retail outlets and 500 exclusive showrooms worldwide, Somany Ceramics exports its products to more than 80 countries across six continents. The company has a total production capacity of 75 million square meters annually, manufactured through two owned plants and seven partner units across India.
Additionally, the company operates dedicated plants for sanitaryware, bath fittings, and adhesives production, ensuring premium quality across its diverse product lines.